January 22 2016


Juventus F.C. will be a guest speaker at LS Retail’s third annual international conference and expo.

Juventus F.C. is one of Italy’s foremost football clubs. Founded in 1897, Juventus has won fifty-nine official titles on the national and international stage, making it one of the most successful football teams in the world.

At conneXion Rome Mauro Zanetti, PMO manager at Juventus F.C., and Silvio Vigato, Head of Brand, Licensing and Retail at Juventus, will describe how the biggest football team in Italy uses technology to support and shape its successes. Attendees will also be able to get a sneak preview of Juventus’s upcoming retail plans. “Technology constitutes the nervous system of Juventus’s retail operations, and has a very direct effect on our sales results. That is why it is important for us to employ functional, innovative systems,” says Mauro Zanetti. The session will take place with the support of LS Retail’s partner Capgemini Italia.

conneXion is LS Retail’s international conference and expo dedicated to retail and hospitality businesses, as well as to LS Retail’s worldwide network of partners. The conference provides a platform for attendees to share best practices, network with peers and professionals and gain insights from industry thought leaders. On April 28, 2016 top Facebook marketing expert Mari Smith will deliver the keynote address, titled “Proven Facebook best practices for consistently attracting more loyal, paying customers to your store”.