conneXion 2017 Madrid

conneXion 2017 took place in Madrid on April 26-27.

Here some highlights from LS Retail’s international conference and expo.


As people can buy all they want quickly and painlessly online, physical locations are increasingly visited not because of the products they store, but because of the experiences they offer. Retailers and restaurateurs worldwide are increasingly faced with the challenge of creating more and more of the exciting and unforgettable experiences that customers crave. As consumers want to be constantly engaged and surprised, technology becomes fundamental in helping retailers and restaurateurs to offer their customers exactly what they need, when they need it.

conneXion Madrid, as a point of meeting and exchange among over 450 retailers, restaurateurs and LS Retail’s partner companies, focused on discussing and presenting innovative software solutions to create and strengthen these unique experiences. The goal? To make it easier for retailers and restaurateurs worldwide to stay competitive and on top of trends.

To find out how more on the right technology can help you reach and surpass your goal, don’t hesitate to visit LS Retail’s website.

Conference and Expo

conneXion Madrid featured over 40 sessions led by technology experts and retail and hospitality professionals.

The keynotes provided attendees with innovative ideas in the areas of technology and retail, and featured thought leaders such as:

  • Doug Stephens, the Retail Prophet – a renowned retail industry futurist. In his keynote, Doug discussed how brands will have to be bold to win the race in the new world of retail.
  • Marko Perisic, General Manager for Microsoft Dynamics 365 and Microsoft Dynamics SMB. In his keynote, Marko discussed the future of Microsoft business solutions in the cloud.
  • Luis Cabrera, Senior Program Manager in the Azure Machine Learning Team at Microsoft. Luis discussed the spread of chatbots that can understand intent, respond accordingly and create a conversation.
  • Dominik Meier, Senior Software Engineer at adidas. Alongside Petur Sigurdsson, Product Director LS Omni and LS Pay, Dominik showcased the latest technology LS Retail and adidas have created to enhance the in-store shopping experience.
  • Magnus Norddahl, CEO at LS Retail. In his keynote, Magnus discussed how the right technology can help retailers create the unforgettable experiences customers demand.


Magnus Norddahl opening keynote and roadmap for the future [abstract]

LS Retail Cloud Strategy and Opportunities

LS Retail hybrid plan

Watch more videos and keynotes on the official LS Retail YouTube channel and don’t forget to subscribe.

Other sessions included software tips and tricks, implementation stories, focus on new system features, and Q&As with experts.

At the Expo, attendees had the chance to discover the latest tech from innovative hardware and software companies, including Microsoft, Diamond Sponsor of conneXion Madrid, and Platinum Sponsors HP, ClickLearn and AGR Dynamics. Exhibitors included more renowned brands in the industry, such as Toshiba, Cenium, Tinx-IT, Epson, AltaPay, Partner Tech, StrongPoint, MyTimePlan, Targit and Avensia Storefront.

Awards dinner and celebration party

On April 26, LS Retail honored its top-performing partners during an awards dinner that took place in Santiago Bernabéu Stadium, the home stadium of Real Madrid. conneXion Madrid closed on April 27 with a celebration party at Quinta de Jarama, where people networked and danced over the sounds of flamenco.

A heartfelt thank you

conneXion Madrid was a great success. We owe this to all retailers, restaurateurs, partners, sponsors, exhibitors, speakers and staff members who attended conneXion, and contributed to making the event great.

Thank you for joining us in Madrid, and see you next year!


conneXion Madrid in pictures

conneXion Madrid on Instagram

conneXion Madrid Magnus keynote